THE SUCCESS STORIES

THESE BRANDS ARE SO KOOL

Work with us
HOLIDAY 2023
STARBUCKS
ALWAYS ON
RAPPI
HIGH LEVEL PRODUCTIONS
UALÁ

Starbucks LATAM

We did THAT. Generated incredible engagement with 2M+ impressions on Starbucks accounts for 10 different countries in LATAM.

Starbucks is known for defining when the holiday season begins.

That is why Starbucks LATAM wanted to give a KOOL touch to its Holiday 2023 campaign.

We created relatable content that reflected what it means to experience the holidays at Starbucks.

Rappi LATAM

More than 2 million likes, more than 215,000 followers, and videos with more than 5M views. All very KOOL.
 

Since 2022, we´ve been Rappi´s creative partner to create the koolest content for their ad user acquisition strategies on all digital platforms.

From the funniest puppy trends, to the koolest high-level production YouTube Ads, Rappi and Kool have grown exponentially together. 

Ualá  

Ualá constantly pushes us towards innovation, and there was one project where we truly exceeded expectations. Within a week, we produced an advertising spot that was ready for the big screen and social media distribution. This spot has become one of the brand’s most successful in their media history.

As the banking ecosystem evolves, Ualá needed to communicate its new features.

To meet this challenge, we crafted spots aimed at engaging their audience through effective storytelling.

Moreover, for the past three years, we've been honing our content strategies on TikTok to heighten awareness of Ualá's products and their advantages.

Yoplait 

Yoplait has been in the hands of the Kool team for a while now.

Through its 'Griego de Verdad' product line, we've whipped up some fantastic recipes. With 'Grie-Go,' we worked with kids to create some really Kool content. These initiatives have allowed us to adapt and produce exactly the kind of content Yoplait was aiming for, achieving those 'how did they do that?!' results. Plus, we stepped out of our comfort zone by diving into Pinterest, and guess what? It turned out super Kool. 

New Balance 

The koolest influencers for a kool brand

Just like Hailey Bieber shows on her IG, we know that New Balance is the trendiest brand in sports right now.

New Balance is one of the first brands to trust Kool in Mexico. We have developed their influencer strategy since 2022.

This year, we took influencer Emilio Antún to run the London Marathon, where we told his story from beginning... to a really interesting end.

Rappi 

Rappi is one of the first brands we worked with.

The primary challenge in our collaboration with Rappi has been to forge a connection with users while highlighting the brand's values, initiatives, and benefits. Our dual role as both 'users' and 'representatives' of the brand significantly enhances our understanding of how to convey Rappi's message to consumers effectively.

Tec de Monterrey 

KOOL is fuuuulll of EXATECs.

That's why our return to our alma mater, to boost their TikTok, Instagram, and YouTube strategies, felt incredibly rewarding. In just one year, we managed to organically increase their follower count to over 400K. Plus, we initiated the 'TecTokers' program at a national scale, engaging student interns in creating daily TikToks following a vibrant KOOL strategy. Sounds like the koolest internship ever, right?

HoyToca 

HoyToca is code for: let’s make viral content.

This is what we have done with HoyTocaRecetas on TikTok through their Always On strategy (drumroll please…): As Grupo Herdez's recipe platform, our "HoyToca Mayonesa McCormick" campaign earned us a nomination for a TikTok Ad Award. This strategy goes beyond just sharing recipes; it involves portraying the brand's lifestyle with content that's both relatable and creative. In just one year, we've garnered over 150K followers, achieved more than 121 million views, and received over 1 million likes. 

Diamond Films 

Our way of working with Diamond Films is different.

We don't operate on an 'Always On' basis; instead, we conceive stand-alone projects that align with (and surpass) the excellence of their monthly film debuts. In collaboration with cinetokers, we create innovative and unique content for the Diamond Films account, delivering essential network advertising to the studio. Our strength lies in our creative liberty. Being part of the audience and cinetokers ourselves, we have a keen understanding of what captivates the audience.

CHIMEX 

We created one of the most successful campaigns in Sigma Alimentos history.

We had a clear mission for Chimex, a super brand dominating Mexico's kitchens. We aimed to connect with home chefs, often moms, demonstrating that with Chimex, making everything last becomes an art form. Achieving an average watch time of 9 to 10 seconds and over 38.6 million impacts, the flood of 'Me comí un comercial' comments was beyond imagination. And yes, we're showing off—this campaign emerged as Sigma Alimentos' most triumphant, making waves not just on TikTok but across digital media. 

Find all you need for creating Kool Logo right here. 

Kool Studio
Location
  • Avanta Gardens, San Pedro Garza García, México



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